4:02 PM Importance Of An Attractive Landing Web Page |
The very first page of your website
is like an open window for your online business to display their services and
use different steps to attract the ordinary browsers and convert them into
customers availing your services. The first page decides whether the visitors
will be interested enough to know more about your website or move on to the
next website shown by the search engine. Marketing Message It is very important to deliver
your business’ marketing message that is effectively conveyed to the visitors.
It is imperative that the visitors understand the purpose of the website
through the first web page, so that they can decide and weigh their different
options. Keeping things Simple It is best to refrain with the
overuse of flashy graphics and overwhelming design features on the very first
page. Make sure you convey this to the company providing you web
page design services for your website. It distracts the visitors from
the main point of your website, which is promoting and selling a particular set
of online services. Clarity If your web page is cluttered with
useless information having no real connection with your services, it will give
a bad impression. The visitors will be confused and will not know the real
purpose of the website. Asking the visitors to follow some outside link on the
very first page is also a big blunder. Do not redirect them anywhere, clearly
state the services, which your business can provide the visitors and give
reasons and benefits in choosing your web services rather than your
competitor’s. |
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